BOWL EARNS BIG TV RATING

Cal's Win Over BYU Snags 24 Percent Rating Increase


LAS VEGAS - Adding to the excitement of enjoying its first-ever sold-out crowd, the 2005 Pioneer PureVision Las Vegas Bowl also drew a huge television audience to see the Cal Golden Bears defeat the BYU Cougars 35-28 on December 22.

The 14th annual game drew a 2.40 national rating on ESPN and ESPNHD, which ranked an impressive seventh among the 20 bowl games broadcast this season by ESPN networks. The number represented a 24 percent increase from last year's 1.94 rating when Wyoming downed UCLA.

''Being one of the most-watched bowl games is great for not only our sponsors and especially title sponsor Pioneer Electronics, but also for the entire Las Vegas community,'' said the game's executive director Tina Kunzer-Murphy. ''We're glad so many people tuned in to watch what turned out to be such an exciting game.

''We once again want to thank our two great participating teams, whose fans filled Sam Boyd Stadium and made for a memorable night. This is just another sign that the Pioneer PureVision Las Vegas Bowl is moving to another level.''